Sam Cassell and Zenni Optical: A Winning Partnership in Eyewear

Sam Cassell wearing Legend frames

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In a recent exclusive interview with the US Sun, coaching legend and former basketball star Sam Cassell sheds light on his collaboration with Zenni Optical. Cassell, known for his sharp coaching skills and equally sharp sense of style, has teamed up with Zenni to bring affordable and stylish eyewear to fans worldwide.

Bringing Clarity and Style: The Sam Cassell Collection by Zenni

While Cassell may be famous for his on-court achievements and sideline prowess, his partnership with Zenni marks a new chapter off the court. Together, they’ve introduced the Sam Cassell Collection, a curated selection of frames that reflect Cassell’s personal style and commitment to accessibility. With over 50 frames to choose from, the collection offers something for everyone, ensuring that fashion meets function at an affordable price point.

Sam Cassell wearing Sixty Seven Frames

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Affordable Eyewear for All: Cassell’s Vision with Zenni

In discussing his partnership with Zenni, Cassell emphasized the importance of affordability and accessibility in eyewear. “I wore glasses so they know I need my glasses to see. It’s been going great. Affordable glasses for everyone,” Cassell stated. This dedication to making quality eyewear accessible to all aligns perfectly with Zenni’s mission, making Cassell’s collaboration with the brand a natural fit.

Craftsmanship and Collaboration: Designing the Sam Cassell Collection

Cassell played an integral role in the creation of the Sam Cassell Collection, bringing his keen eye for design and personal style to the table. From selecting frame styles to choosing names that resonate with his basketball background, Cassell’s influence is evident in every aspect of the collection. “They have a pair of frames that anyone can wear that fits their style so that’s the thing I like about it,” Cassell remarked, highlighting the collection’s versatility and inclusivity.

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An Enduring Partnership: Sam Cassell x Zenni

Beyond the realm of eyewear, Cassell’s partnership with Zenni represents a shared commitment to making a positive impact. Zenni’s dedication to affordability and accessibility resonates with Cassell’s values, making this collaboration more than just a business venture—it’s a partnership grounded in purpose and passion.

Join the Movement: Discover the Sam Cassell Collection

As Cassell’s partnership with Zenni continues to evolve, one thing remains clear: the Sam Cassell Collection is not just about eyewear, but about empowering individuals to see the world more clearly and stylishly. Experience the intersection of fashion, affordability, and accessibility with Cassell’s Collection, available exclusively at Zenni Optical.

Avatar of Alyssa Buchanan

Alyssa Buchanan

Dr. Alyssa Buchanan is an optometrist based in Lubbock, Texas. She received her doctorate from Western University of Health Sciences in Pomona, California, and has practiced in various settings including Fort Cavazos where she provided eye care for deploying soldiers. Dr. Buchanan has since received her Master’s degree in Healthcare Administration and continues to strive to provide top-notch eyecare and make a meaningful impact in the eyecare industry.