{"id":97747,"date":"2026-01-16T08:40:10","date_gmt":"2026-01-16T16:40:10","guid":{"rendered":"https:\/\/www.zennioptical.com\/blog\/?p=97747"},"modified":"2026-01-20T10:50:03","modified_gmt":"2026-01-20T18:50:03","slug":"what-that-pink-sheen-really-does","status":"publish","type":"post","link":"https:\/\/ca.zennioptical.com\/blog\/what-that-pink-sheen-really-does\/","title":{"rendered":"What That Pink Sheen Really Does"},"content":{"rendered":"<h2><b>Introducing EyeQLenz\u2122 with Zenni ID Guard\u2122<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">At<\/span><a href=\"\/\" aria-label=\"Visit Zenni Optical Page\"> <span style=\"font-weight: 400;\">Zenni Optical<\/span><\/a><span style=\"font-weight: 400;\">, innovation and everyday practicality go hand in hand. That\u2019s exactly what led to<\/span><a href=\"\/eyeqlenz\" aria-label=\"Visit EyeQLenz\u2122 with Zenni ID Guard\u2122 Page\"> <span style=\"font-weight: 400;\">EyeQLenz\u2122 with Zenni ID Guard\u2122<\/span><\/a><span style=\"font-weight: 400;\">\u2014our patented photochromic lens that\u2019s become a customer favorite for its adaptive performance, advanced protection, and signature pink sheen.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">More than just a stylish touch, that soft pink tint is the visible result of two powerful coatings working together to enhance comfort and protection from light.<\/span><span style=\"font-weight: 400;\"><br>\n<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-97750\" src=\"https:\/\/www.zennioptical.com\/blog\/wp-content\/uploads\/2026\/01\/LIFE_READY_2034617_0305_pinktint-1-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1708\"><\/p>\n<h2><b>What\u2019s Behind the Pink Sheen<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The pink sheen comes from a carefully engineered combination of an<\/span><b> IR-absorbent hard coating and an anti-infrared (anti-IR) reflective coating.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">This duo helps the lens reflect and absorb select near-infrared (NIR) wavelengths\u2014specifically in the 700\u20131100 nm range\u2014offering up to <\/span><b>18% more NIR reflection<\/b><span style=\"font-weight: 400;\"> than previous versions. The result is a lens that\u2019s as functional as it is distinctive.<\/span><span style=\"font-weight: 400;\"><br>\n<\/span><span style=\"font-weight: 400;\"><br>\n<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-97748\" src=\"https:\/\/www.zennioptical.com\/blog\/wp-content\/uploads\/2026\/01\/20250827_EyeQ-Product-In-Situ_-2018716-96-2-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1708\"><\/p>\n<h2><b>What Is Zenni ID Guard\u2122?<\/b><\/h2>\n<p><a href=\"\/id-guard\" aria-label=\"Visit Zenni ID Guard\u2122 Page\"><span style=\"font-weight: 400;\">Zenni ID Guard\u2122<\/span><\/a><span style=\"font-weight: 400;\"> is the technology that gives EyeQLenz\u2122 with Zenni ID Guard\u2122 its unique pink sheen. It\u2019s designed to reflect a portion of near-infrared light\u2014the same type often used in many common facial-recognition systems and modern devices.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This subtle reflection helps reduce exposure to infrared light while adding a layer of awareness and comfort in a world where invisible technology is everywhere.<\/span><\/p>\n<h2><b>How It Works<\/b><\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Anti-IR Reflective Coating:<\/b><span style=\"font-weight: 400;\"> Reflects select NIR wavelengths away from the lens.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>IR-Absorbent Hard Coating:<\/b><span style=\"font-weight: 400;\"> Absorbs portions of NIR light that aren\u2019t reflected, enhancing overall balance and performance.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Together, these coatings are what set <\/span><a href=\"\/eyeqlenz\" aria-label=\"Visit EyeQLenz\u2122 with Zenni ID Guard\u2122 Page\"><span style=\"font-weight: 400;\">EyeQLenz\u2122 with Zenni ID Guard\u2122<\/span><\/a><span style=\"font-weight: 400;\"> apart from standard photochromic lenses\u2014blending optical science, comfort, and a modern look.<\/span><span style=\"font-weight: 400;\"><br>\n<\/span><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-97749\" src=\"https:\/\/www.zennioptical.com\/blog\/wp-content\/uploads\/2026\/01\/Image-1-6-26-at-3.52%E2%80%AFPM-2.jpeg\" alt=\"\" width=\"1090\" height=\"828\"><\/span><\/p>\n<h2><b>Everyday Functionality<\/b><\/h2>\n<h3><b>Photochromic Adaptability<\/b><\/h3>\n<p><a href=\"\/eyeqlenz\" aria-label=\"Visit EyeQLenz\u2122 with Zenni ID Guard\u2122 Page\"><span style=\"font-weight: 400;\">EyeQLenz\u2122 with Zenni ID Guard\u2122<\/span><\/a><span style=\"font-weight: 400;\"> lenses stay clear indoors and darken automatically outdoors when exposed to UV rays. The level of tint adapts to your surroundings\u2014darker on bright days, lighter on cloudy ones\u2014so you\u2019re always seeing comfortably in any environment.<\/span><\/p>\n<h3><b>Blue Light Filtering<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Using advanced <\/span><b>Mitsui monomer technology<\/b><span style=\"font-weight: 400;\">, blue light\u2013filtering components are baked directly into the lens material for long-lasting performance. This helps reduce exposure to blue light from both screens and sunlight.<\/span><\/p>\n<h3><b>UV Protection<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Each lens blocks <\/span><b>100% of UVA and UVB rays<\/b><span style=\"font-weight: 400;\">, helping protect your eyes from the sun\u2019s harmful effects.<\/span><\/p>\n<h2><b>In the Lab and On the Face<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Every pair of <\/span><a href=\"\/eyeqlenz\" aria-label=\"Visit EyeQLenz\u2122 with Zenni ID Guard\u2122 Page\"><span style=\"font-weight: 400;\">EyeQLenz\u2122 with Zenni ID Guard\u2122<\/span><\/a><span style=\"font-weight: 400;\"> lenses is produced in Zenni\u2019s global labs\u2014including advanced facilities in Ohio and China\u2014where optical engineers apply each layer with meticulous precision.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">From the hard coatings to the adaptive tints, every element is calibrated to ensure clarity, comfort, and consistent quality.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That pink sheen isn\u2019t just a look\u2014it\u2019s a signal of innovation and craftsmanship, built into every lens we make.<\/span><span style=\"font-weight: 400;\"><br>\n<\/span><\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":null,"protected":false},"author":102,"featured_media":97748,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[157],"tags":[],"class_list":["post-97747","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-billboard"],"acf":[],"contentshake_article_id":"","_links":{"self":[{"href":"https:\/\/ca.zennioptical.com\/blog\/wp-json\/wp\/v2\/posts\/97747","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ca.zennioptical.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ca.zennioptical.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ca.zennioptical.com\/blog\/wp-json\/wp\/v2\/users\/102"}],"replies":[{"embeddable":true,"href":"https:\/\/ca.zennioptical.com\/blog\/wp-json\/wp\/v2\/comments?post=97747"}],"version-history":[{"count":3,"href":"https:\/\/ca.zennioptical.com\/blog\/wp-json\/wp\/v2\/posts\/97747\/revisions"}],"predecessor-version":[{"id":97802,"href":"https:\/\/ca.zennioptical.com\/blog\/wp-json\/wp\/v2\/posts\/97747\/revisions\/97802"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ca.zennioptical.com\/blog\/wp-json\/wp\/v2\/media\/97748"}],"wp:attachment":[{"href":"https:\/\/ca.zennioptical.com\/blog\/wp-json\/wp\/v2\/media?parent=97747"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ca.zennioptical.com\/blog\/wp-json\/wp\/v2\/categories?post=97747"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ca.zennioptical.com\/blog\/wp-json\/wp\/v2\/tags?post=97747"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}