Celebrate the Legacy of Iris Apfel Forever

We are overjoyed to announce the launch of the Iris Forever Collection, our final collaboration with the late fashion icon Iris Apfel. This collection is not just eyewear; it’s a heartfelt tribute to the fashionista who taught us all that “more is more.” Get ready to celebrate Iris’s extraordinary style with a dazzling array of bold, oversized frames that reflect her iconic eyewear choices throughout her incredible life!

Black round eyeglasses with "Style: Bubbly" in the bottom right corner, surrounded by yellow beads.

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A Tribute to Iris Apfel: More is More!

As we unveil the Iris Forever Collection, we invite you to immerse yourself in the essence of Iris Apfel’s fashion philosophy. Known for her fearless approach to style, Iris was a beacon of maximalism in a world often dominated by minimalism. Her mantra, “more is more,” is beautifully embodied in this collection, where every piece is designed to celebrate her larger-than-life personality and unrivaled taste.

Bold, Oversized Shapes that Define an Era

At the heart of the Iris Forever Collection are the bold, oversized shapes that made Iris Apfel a style icon. Each frame in this collection is meticulously crafted to reflect the iconic eyewear Iris wore throughout her lifetime. From exaggerated cat-eyes to grand, geometric silhouettes, these designs capture the very essence of her maximalist approach. These eyeglasses are not just accessories; they are statements of individuality.

Purple sunglasses with reflective lenses and geometric accents on the temple. Text: "Style: More is More."

Unique Colorways and Daring Combinations

The Iris Forever Collection does not shy away from color. In true Iris fashion, each pair of eyeglasses features unique colorways and daring combinations that are sure to turn heads. Think vibrant hues, unexpected contrasts, and luxurious finishes that add a pop of excitement to any outfit. Whether you’re drawn to striking reds, bold blues, or playful patterns, these frames are designed to complement your style while channeling Iris’s signature flair.

Embrace the Maximalist Approach

In a world where understated elegance often rules, the Iris Forever Collection invites you to embrace a maximalist approach to eyewear. These frames are more than just functional; they are artistic expressions that celebrate the joy of self-expression and the beauty of excess. Each piece is a celebration of Iris Apfel’s belief that fashion should be fun, fearless, and fabulous.

Purple rectangular eyeglasses with thick frames on a decorative silver tray. Style: Iconic Iris.

Shop the Collection

Whether you’re a long-time fan of Iris Apfel or new to her world of exuberant style, this collection offers something special for everyone. Choose from a range of ultra-luxe eyeglasses designed to make a bold statement. Step into the world of maximalist eyewear and let your glasses do the talking. With the Iris Forever Collection, you’re not just wearing eyewear—you’re embracing a celebration of life, style, and the indomitable spirit of Iris Apfel.

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Photograph of Ivan Yong

Ivan Yong

Dr. Ivan Yong is an optometrist with over a decade of experience in the optical industry. He earned his doctorate from the Southern California College of Optometry and has practiced in multiple settings, including private practice, community health, and ophthalmology. Dr. Yong aims to expand access to affordable eyewear and improve eye health worldwide.